Friday, February 13, 2009

Why do marketers who are using the same tools, selling the same products, and having the same price list often get different results? Why do other marketers make big sales while others are barely getting by? Well, the difference usually lies on their marketing techniques and their perseverance. Others are just simply motivated to close a sale and nothing can keep them from realizing their goals.

Here's how you can breakthrough with high ticket selling:

1. Be a problem-solver. If you are selling high ticket information base products like advanced online classes and advanced coaching programs, it is a must that you project yourself as someone who can easily solve problems. How to do that? Well, you can start by hosting teleseminars and addressing the pressing issues being faced by your target market. Help them analyze the problem, know its root cause, and how it can be solved through the most practical way. When you do this, people will surely notice your knowledge and your skills that they will surely consider buying from you in the long run.

2. Promote easy recall. You would want your name to be the first thing that your potential clients will remember when they are in need of high ticket products. This will happen if you know how to make some serious noise online and if you strive to put your name across all relevant websites that are frequented by your potential clients.

3. Spend more time doing marketing-related tasks. How many hours do you spend per day in promoting your high ticket products online? If you spend less than 2 hours, I would say that you are definitely missing a lot of leads that can bring a huge difference to your ebusiness' success. If you want to really pull up the number of your sales, I recommend that you spend more time in convincing people to sign up for your offerings.

4. Forum posting. This is one of the most effective ways to drive traffic to your website and generate enormous leads. Figure out the most-visited forums in your chosen niche and register an account. Participate on the ongoing discussions by answering questions and by offering your two cents worth of advice. For best results, make sure that your posts are well thought-out and useful. The idea here is to establish and strengthen your expertise to get more people to trust you.